REC Watches has signed up with UK distributor Ebauche Limited to continue the brand’s high profile arrival in this country.
The Danish watch brand, which creates its cases from recycled classic cars, was established in 2013 and launched into the UK at the 2014 London Watch Show in July, becoming one of the success stories of the event.
However distributor Since 1853 Ltd became insolvent months later leaving REC Watches without representation in the UK.
Now REC Watch founders Christian Mygh and Jonathan Kamstrup have announced they have signed up with Ebauche Limited, Richard and Azadeh Saffer’s distribution company that already represents U-Boat, Welder and Chronoswiss.
Saffer said: "We’re very excited about working with REC. We have only had the brand for a week and have three accounts ready to open in the new year.
"It’s a new type of challenge for us but with the creative visions of Christian and Jonathan I think we can take REC far in the UK. REC is a great fit with our Ebauche ethos – niche, unique and with RRPs from £199, great value."