Dreyfuss & Co, the traditional Swiss sister brand to Rotary, has unveiled a collection of men’s and ladies’ automatic sports watches.
The watch brand can trace its history back to 1895 when Swiss-born master horologist René Dreyfuss launched Rotary. The Dreyfuss name was first used on watches in 1925.
Dreyfuss Group, the parent organisation of Rotary, Dreyfuss & Co and J&T Windmills, was acquired by China’s Citychamp Watch & Jewellery in 2015. CWJ also owns Corum and Eterna.
The new automatic sports watches come in two men’s executions in 42mm steel tonneau-shaped cases, and a ladies’ 36mm model.
They use Selita SW200 automatic movements and are available with either stainless steel H link bracelets or coordinating navy dial and robust rubber strap.