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CHRONEXT conceals 24 luxury watches in €1.25 million advent calendar

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Imagine owning an advent calendar that has a spectacular luxury watch behind every door.

That is what CHRONEXT has created in the form of a giant wooden cabinet with a piano lacquer finish and is as tall as an average man at 1.77 metres.

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Like your Cadbury’s advent calendar, it has 24 doors taking you through to Christmas Eve.

Unlike your typical chocolate version, the calendar conceals top end timepieces in a cleverly lit space behind every door.

CHRONEXT is opening one of the doors and revealing a new watch every day from now until Christmas via its Instagram page.

The watches and the giant advent calendar can be bought for €1.25 million.

A handful of watches have been disclosed ahead of time including an Audemars Piguet Royal Oak Double Balance Wheel Openworked; a Patek Philippe Nautilus Ref. 3712 with a moon phase complication and the rare “Four Dot Dial”; and an A. Lange & Söhne Richard Lange Jumping Seconds with a one-second constant-force escapement — a limited edition of 100 pieces.

CHRONEXT promises watches from Rolex, Vacheron Constantin and Arnold & Son will also be contained in the advent calendar.

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