The Camden Watch Company has teamed with charity Camden Giving by creating a limited edition unisex timepiece.
All profits from the Camden Giving Limited Edition Watch, which is inspired by Victorian symbolism, will go to the charity’s Future Changemakers.
The watch features an intricate, hand-drawn heart design in the centre of the watch, with a light green colour taken from the Camden Giving log.
Inspired by the tattoo culture of Camden Town, Annke Short and Jerome Robert, founders of The Camden Watch Company, designed an anatomical, hand-drawn heart that sits at the centre of the dial.
The emblazoned dial also includes the motto of motto of Camden; Non Sibi Sed Toti, which translates as Not For One But For All).
Anneke Short said: “From the very beginning of The Camden Watch Company, it was important to us that we give back to the community that we love so much.
“We had been searching for a charity project to work on for quite some time, one that fit the brand and that we ourselves felt passionate about, when Natasha, the director of Camden Giving, got in touch.”
Jerome Robert added: “Initially – she was just gauging our interest to see if there was anything we could do to help them with their Camden Giving week, but I knew that this was our opportunity to do so much more.
“And that is how the Camden Giving limited edition was born.”
Priced at £159, the watch comes in both a black leather strap edition and a green leather strap edition.