Bvlgari has introduced its new UK brand ambassador as fashion icon Lady Kitty Spencer.
The brand, part of the LVMH Group, has linked up with Princess Diana’s niece for the new partnership, which will see Spencer embody Bvlgari’s ‘fearless attitude’ ‘elegance’ and ‘contemporary style’ while representing the company.
Spencer has already been instrumental in helping to raise funds for Bvlgari’s key charity partners, including the Elton John Aids Foundation and Save the Children.
Last June, she helped to raise £140,000 for the Elton John Aids Foundation, when she modelled and introduced the Bvlgari Divas’ Dream full pave diamond necklace that was auctioned at their gala in aid of EJAF.
Spencer is also aiming to visit some of Save the Children’s UK programmes later this year.
Commenting on the partnership, Spencer says: “It is an immense honour to be working with the most iconic Italian jewellery brand in the world. Bvlgari has always been synonymous with creativity, heritage, beauty and glamour. I am, therefore, very excited to be part of the Bulgari family, as it means experiencing their passion and magic first-hand.”