Europe’s biggest jeweller Bucherer has added new models from Tissot and Oris to its Blue Editions family.
More than 30 fine watch brands make special models that are sold exclusively through Bucherer stores featuring the colour blue in some way across their cases, dials and straps.
In March, Tissot and Bucherer unveiled a Chemin des Tourelles automatic chronograph Blue Editions that is on sale now for £830.
Limited to just 888 pieces, the sporty watch has a dark blue guilloche pattern dial featuring three subdials and a date. It is sold on a blue leather strap.
Its Swiss mechanical automatic movement can be seen through the transparent case back of its 44mm stainless-steel case.
Oris Divers Sixty-Five
Also new this year, Oris has given its Divers Sixty-Five chronograph a Blue edition makeover, with a 2019 piece adopting a deep blue dial with matching aluminium bezel.
It comes in a 43mm steel case and is worn on a vintage-style leather strap with blue details.
Blue is already the favourite colour of Oris, in part because of its strength in dive watches and its alignment with a range of marine life and ocean conservation causes.
“We are excited about the elegant versatility of the colour blue, which lends a very stylish touch to our iconic diver’s watch,” says Rolf Studer, Co-CEO of Oris
Patrick Graf, Chief Commercial Officer at Bucherer, adds: “A sporty, dynamic chronograph has been created in close collaboration for the Bucherer Blue Editions collection. It combines vintage charm with Oris’s outstanding watchmaking expertise and more than 50 years of experience with diver’s watches.”