The Imperial War Museum in London was a fitting backdrop to the launch of Bremont’s flagship limited edition launch of the year, the 1918.
The collection has been created ahead of the RAF’s centenary year in 2018, and highlights Bremont’s close association to both the aviation and armed forces communities.
There are three models in the collection, each incorporating fragments of historic aircraft: a Bristol Blenheim, a Supermarine Spitfire and a Hawker Hurricane that all flew during the summer of 1940.
Each of these Battle of Britain aircraft forms a propeller blade in the rotor and are complemented by a veneer of original wood from the Shuttleworth Collection’s 1917 SE5a at its centre.
A limited production of 275 steel cased and white dialled Bremont 1918s are to being made priced at £8495; 75 white gold with a two-toned blue dial at £16,995, and 75 in rose gold set off by a black dial for £15,995, with a percentage of profit going to the Royal Air Forces Association charity.
Bremont is a master at blockbuster launch events, but the 1918’s unveiling was the company’s most successful to date, with every one of the limited edition watches allocated to retailers within 24 hours.