Roger Federer’s 20th Grand Slam tournament victory at the Australian Open ensured front page coverage on newspapers across the world today.
And in the obligatory kissing of the trophy shot, Mr Federer showed his customary professionalism by ensuring that the Rolex Skydweller he had strapped on moments earlier was always facing the camera.
A day earlier, Caroline Wozniacki was equally delighted to wear a diamond encrusted Daytona as she won her first grand slam title in Melbourne despite the fact that she is not an official testimonee of Rolex.