A. Lange & Söhne has returned to Harrods with a boutique on the ground floor of the Knightsbridge institution’s Fine Watch Room.
It is the second boutique in London for Lange after the brand opened a store on Bond Street in partnership with Wempe in 2019.
Harrods expanded its Fine Watch Room to two floors in 2018, and offers boutiques and a multibrand space for Rolex, A. Lange & Söhne, Audemars Piguet, Breitling, Buben & Zorweg, Bulgari, Cartier, CHANEL, Chopard, Foundwell, Girard-Perregaux, H. Moser & Cie, Hublot, IWC Schaffhausen, Jaeger-LeCoultre, Longines, Omega, Panerai, Piaget, Roger Dubuis, SwissKubiK, TAG Heuer, Tudor, Ulysse Nardin, Vacheron Constantin, Van Cleef & Arpels and Zenith.
“The new mainstay in Knightsbridge is a significant milestone in the partnership between A. Lange & Söhne and Harrods, which began ten years ago”, says Lange CEO Wilhelm Schmid.
“The subtle differences that make our timepieces so unique are best discovered when holding them in one’s hands. Our new boutique at Harrods offers the perfect setting for this.”