Hq artya sonofearthfarfalla big

100 BRANDS AT BASELWORLD: No.75 – Artya

Farfalla watches by Artya are part of the Son of Earth collection and play with the colours of nature as well as subtle light effects.

The striking dial is created by using genuine butterfly wings to create a palette of natural colours.

The butterfly wings, which the company asserts are ethically and legally sourced, are enriched with gold leaf by the artist Dominique Arpa-Cirpka, who makes each watch a unique and almost living creation that subtly changes appearance as the day goes by.

As always with Artya models, each customer is offered a chance to personalise the hands and the case.

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