WOTY 2014: Michael Kors Parker Blush

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Highly Commended. Fashion Watches of the Year 2014.

This Parker chronograph is the watch that is helping Michael Kors utterly dominate the £200-£250 price segment, the brand accounted for 79.3% of all female watch sales within this bracket in Q2 according to GfK data.

The fashion brand even increased its share of the £250-£300 segment to 58.2%. To retailers this makes Michael Kors fashion watches a serious contender, in terms of return, to even the Swiss watch brands. This rose gold Blush model is the brand’s #1 selling Parker for 2014 so far.

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It was also the first Michael Kors watch to use the complementary rose-tone central links in its bracelet, reflecting a Modern Romantic trend at the forefront of the catwalk collections.

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