Bremont terranova

WOTY 2014: Bremont Terra Nova

Bremont Terra Nova

In the mid-20th Century, watch companies latched onto the marketing potential of glowing endorsements from professional explorers, such as the Smiths-sponsored ascent of Everest in 1953.

In a doff of the cap to that tradition, Bremont handed this titanium watch to polar explorer Ben Saunders earlier this year as he successfully attempted to become the first person to complete Scott’s tragic Antarctic Terra Nova expedition.

Now known as the limited edition Terra Nova, this watch was trialled in the harshest possible conditions. With GMT function, compass bezel and specially oiled movement, the Terra Nova was able to cope with temperatures as low as -46c.

While titanium was employed to keep weight to a minimum, the watch still has a satisfying heft on the wrist and it’s one of the watches we didn’t want to hand back at Basel.

James Buttery

Editor of WatchPro, the WatchPro Hot 100 and The Luxury Report.

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