Meistersinger neo f

WOTY 2012: Ladies – Meistersinger Neo F

Earlier this year WatchPro unveiled its Watches of the Year 2012 – the 10 winning timepieces and 90 highly commended watches that we felt boasted commercial appeal, innovation and had wowed consumers and retailers alike over the past 12 months.

Now we are showcasing a watch a day that made the cut in 2012. Today we take a look at German brand Meistersinger and its 2012 offering, the ladies’ Neo F.

Highly Commended Ladies’ Watch of the Year – Meistersinger Ladies’ Neo F

Meistersinger has, until now, catered mainly for the gents, but this year it has created a watch designed and marketed specifically for women.

As a team lead by women WatchPro soon picked up on this delightful little number. It has a sleek, minimal aesthetic that appeals, while its use of colour adds that feminine touch sometimes lost when male-focused brands court the women’s market.

The Neo F is also the brand’s first two-handed watch to enter the UK market, and boasts a Swiss automatic movement and shimmering sunburst dial.
 

 

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