We wood on wrist

WeWood enjoys 121% increase in Q4 2012

Wooden watch brand WeWood has announced its sales figures for the Christmas period, with a quarterly increase of 121% in the final three months of 2012 versus its first three months of trading.

The brand officially launched in the UK in June 2012, opening several dozen doors in the run up to Christmas. It is already placed in markets throughout Europe, the US and Australia.

A release from the brand said it has enjoyed a fantastic Christmas period in which its timepieces flew out of its UK site, “proving that the UK market is truly embracing the brand”.

The brand has a collection of 21 wooden watches, priced at £100 or less. Its most successful models in the UK are currently its Date Beige , Voyage Beige and Jupitar Army watches, with UK stock reportedly close to selling out.

WeWood is also set to exhibited at Spring Fair next month, where it is offering guests at its stand a chance to win one of its watches through a scratchcard competition.
 

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