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WATCHPRO’S WATCHMAKERS TO WATCH: Slappie

SLAPPIE-WATCH-WAA0042-SP-B-ADULT

HIGHLY COMMENDED

WatchPro has kept an eye on Slappie since it was given an investment of £50,000 by Moonpig.com founder Nick Jenkins, who was one of the Dragons on BBC’s Dragon’s Den in 2016.

Mr Jenkins presumably got his money back this year when the company was sold this year to Guernsey-based entrepreneur Scott Carre for an undisclosed sum, and has continued to grow, particularly in channels like airlines, online and in department stores.

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The £25-30 silicon watches sold as many units in three weeks on Virgin Atlantic flights this year as were shifted in several months directly from the Slappie website thanks to their combination of rubbery fashion and bold colours that appeal to children and adults.

Tags : slappiewatches of the year
Rob Corder

The author Rob Corder

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