Patek Philippe’s 2017 novelties will be on sale at special Watches of Switzerland store events in London and Cardiff throughout July.
Almost four months after the collections were unveiled at Basel, they hit showrooms run by the Aurum Holdings retailer in time for an expected influx of high spending tourists to London.
Watches of Switzerland plans to turn the launches of new models into mini exhibitions, with a team of consultants on hand to describe the new models to clients.
The events take place:
3-4 July – Knightsbridge
6-9 July – Regent Street
10-12 July – Oxford Street
17-18 July – Royal Exchange
20-22 July – Cardiff
Key models for 2017 include the Patek Philippe Perpetual Calendar Ref. 5320G; the Skeleton Calatrava Ref.5180/1R and the Calatrava Ref.6006G and the Grand Complications Ref. 7140G.