Historic Swiss watch Vulcain will be exhibiting at SalonQP for the first time at November’s exhibition.
The brand has tentatively turned its focus to the UK market after years of interest from British watch enthusiasts, and has exclusively told WatchPro that it will reveal its ‘new partner’ to press, retailers and end consumers. This is assumed to be its new UK distributor.
Vulcain’s executive vice president of sales, Daniel Wechsler, believes that the ‘educated’ UK consumer will be especially attracted to its 50’s President Cricket Alarm watches as well as its sporty, newly introduced Aviator Instruments collection.
The brand’s stand is sure to draw a lot of attention at SalonQP and can be found on the second floor, gallery 11 at the Saatchi Gallery on 12-14 November.