Versace has marked the 25th anniversary of Versace Watches with the launch of its DV 25, a new watch that celebrates time itself.
Created by artistic director Donatella Versace and launched at Baselworld, the DV 25 imagines ‘25 o’clock’ – a time that goes beyond time. According to the brand, it is “the hour of luxury, a moment that can be felt at any hour of the day”.
The DV 25 brings together the legendary codes of the house with the passion of Versace today, with the famous Greek key decorating both the face and top ring, and a modern square shape.
The watch comes with either four diamonds on the face, or as a limited edition piece that is trimmed with diamonds on the top ring. The matching bracelet is also available in either black or white.
The ultimate expression of the power of DV 25 is a one-of-a-kind piece enriched by baguette diamonds which will be worn by Donatella Versace herself.
Following its debut at Baselworld 2015, the DV 25 will be debuted globally at a series of exclusive events at Versace boutiques worldwide, including cities such as Singapore, Hong Kong, New York and Milan.
Versace launched its first watch in 1990, bringing together style, passion and elegance to create the ultimate in timepieces: “The DV 25 marks a special moment for Versace Watches – a celebration of 25 years of excellence, and a look ahead to our future of innovation and luxury,” said Gian Giacomo Ferraris, CEO of Versace.