Uniform wares site

Uniform Wares set to launch 302 Series timepiece

British watch brand Uniform Wares has announced that it will launch its sixth timepiece design later in the spring, made to coincide with its recent website re-launch.

The brand, founded in 2009 by two product designers, caused a stir last year as it burst onto the scene with its minimally-styled quartz watches which retail for under £500. Its debut model, the 100 Series, has since been featured in a Dieter Rams design exhibition.

Uniform Wares has now revealed that it is due to launch a new chronograph model called the 302 series, believed to be an update to its 300 series chronograph which is no longer listed on its website.

A release from the brand said that the 302 Series had been “over a year in development” and is due for release in the late spring. Sneak peek photographs on the brand’s blog reveal a timepiece with a choice of rose gold PVD or dark grey cases, potentially continuing the brand’s colourways and styling seen in its 250 and 150 Series watches.

The new Uniform Wares site offers easier navigation and includes videos of the watches, as well as more detailed information about its movements and how its watches are made.

Uniform Wares was named a One to Watch in last year’s WatchPro Watches of the Year. At present it is sold through retailers including the Dezeen Watch Store, Mr. Porter, Selfridges and Oki-Ni.

 

 

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