Ted Baker continues its focus on young adults with 2018 watch collections

Geneva Watch Group has unveiled its 2018 line up of Ted Baker watches, which it designs, manufactures and distributes under license from the British fashion business.

The line up comprises three ladies’ collections and six men’s for spring and an additional six ladies’ and four men’s collections for summer.

Spring pieces use familiar floral designs with pastel shades, while men’s watches are more technical with more subdials in the all-quartz portfolio.

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Summer sees more traditional and classical designs to the fore along with a number of minimalist models.

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