Posted inINTERNATIONALNEW PRODUCTSNEWSUK

Sir Ben Ainslie Racing adopts Zenith Chronomaster El Primero as its sailing timekeeper

If marketing teams were designing the perfect brand ambassador for a high performance watch brand from scratch, Olympic sailing legend Sir Ben Ainslie is precisely who they would create. The clean-cut, handsome, rugged, athletic and, above all, staggeringly talented sailor, has created his own racing team for this year’s America’s Cup, and Zenith is the […]

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