Posted inEDITOR'S CHOICEINTERNATIONALNEWS

Gender fluidity goes mainstream for Swiss watchmakers

A new trend in luxury watches is emerging: non-gender specificity, argues Reginald Brack, Executive Director, Industry Analyst, for NPD Group, an American retail analyst. Historically watches have been labeled “men’s” and “women’s”, but several factors are changing this dynamic, resulting in a merchandising opportunity for retailers, he adds in a blog posting. Women have been gravitating […]

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