Dutch model and social media influencer Negin Mirsalehi is designing a limited edition collection of watches for Cluse.
“Does it get more exciting than this?!” Ms Mirsalehi asks excitedly on her blog.
“I started wearing Cluse a few years ago because I really loved their watches. The brand really knows what is going on right now, they are so on trend. Their watches are both functional and versatile. And I could match them with every outfit. And then we started working together and we both loved it. Out of that collaboration came this design project,” she describes.
Ms Mirsalehi has 4.3 million followers on Instagram and 200,000 subscribers to her Youtube channel.
The watches, expected to be launched next week, will be called Cluse x Negin.
“What I really wanted to create with this project, is a personal look that is stylish, chic, elegant, timeless but also something that I had never seen before! I hope we succeeded!” she promises.
Cluse is distributed by Peers Hardy in the UK.