Moneypenny on a mission to thrill with Omega

Moneypenny was on a mission to help Omega publicise its James Bond relationship in Berlin this week following the release of the latest 007 film, Spectre.

British actress Naomie Harris, who has played Moneypenny since 2012’s Skyfall, has been assisting the Swiss watch brand’s promotional campaign around the release of the film and this week was the star attraction as she opened Omega’s James Bond exhibition at Berlin’s KaDeWe’s luxury department store.

Omega president Stephen Urquhart said: “James Bond is a character who draws on this past. He overcomes challenges and shows great persistence and strength. Those are traits that match OMEGA’s own spirit, which is why the two brands have worked so well together over two decades.”

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The exhibition in the store’s atrium is set to run for three weeks and features all of Omega’s 007 models alongside the limited edition DB10 GT Bond Edition, which was initially created especially for the film. Original costumes from Spectre grace the store’s window displays.

Omega has been the watch on the wrist of James Bond for 20 years and Spectre, the 24th official film in the franchise, marks the first time that the watch brand has sold the model worn by Bond in the film, as opposed to commemorative designs, the Seamaster 300 Spectre limited edition.

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