WatchPro is delighted to announce the finalists in the Luxury Watch Brand of the Year category of the 2016 WatchPro Awards.
The finalists are brands operating in the UK that have demonstrated they have the best products, sales, support, service, and marketing this year.
The finalists in the WatchPro Awards Luxury Brand of the Year category are:
Ask ten strangers to name the world’s biggest watch brand, and over half will say Rolex. The watchmaker has crossed over from a luxury watch brand to become one of the biggest luxury brands in the world.
The biggest retailers in Britain are reporting that TAG Heuer’s combination of product innovation, including its Connect launch, and its massive marketing push including sponsorship of the Premier League, are turning 2016 into a standout year for the LVMH brand.
A focus on grand complications over the past two years has reminded people about the innovation and expertise that underpins the value of Patek Philippe. Pre-owned Pateks have been flying at auctions, burnishing the brand’s reputation for watches that increase in value over generations.
Chelsea remains one of the biggest football clubs in the world, which makes Hublot’s deal to become its official timekeeper a globally significant sponsorship. Hublot also works tirelessly with each of its UK retailers, which has driven up sales into stores and sell through this year.
Breitling has been nominated by many of the UK’s biggest multiples and independent luxury retailers, proving that its work to improve its in-store merchandising as well as its product line and consumer-facing marketing has paid off this year.