Ant 5787
Ella Eyre

IN PICS: Frost of London launch Jacob & Co shop-in-shop

Luxury watch retailer Frost of London opened its new Jacob & Co shop-in-shop at a glittering party on London’s New Bond Street last week.

Ella Eyre entertained an exclusive guest list which included David Haye, award-winning stylist Errol Douglas and singer Melissa Steel.

The first 39 ladies to arrive on the night received a chip to try their luck on the roulette tablet provided by Maxim Club, with a spot prize of a 18ct white gold evil eye diamond bracelet from Jacob & Co.

Guests also had the chance to view unique Jacob & Co pieces and the brand’s incredible Astronomia Tourbillon timepiece. Pink champagne flowed courtesy of Lansons Tsarine while Parisian restaurant Aubaine served canapés.

James Buttery

Editor of WatchPro, the WatchPro Hot 100 and The Luxury Report.

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