Hublot to pop-up at Harrods in August

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Fresh from one of the world’s highest profile marketing deals at the World Cup Hublot is set to pop-up once again at Harrods.

The pop-up shop and exhibition will be staged in the famed Knightsbridge department store’s main Brompton Road windows during August.

Each of the four window displays will allow Hublot to communicate the varying facets of the brand including partnerships with the FIFA World Cup and Ferrari, illustrated with a Ferrari Formula 1 car.

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The themed window displays will also be used to display a collection of Hublot watches including the Big Bang Ferrari UK Limited Edition, the Big Bang FIFA World Cup and the mechanics behind Hublot’s in-house UNICO movements.

The final window is set to show Hublot’s feminine side with a vibrant display focusing on the Pop-Art collection.

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