HIGHLY COMMENDED: Quartz Watch of the Year, Elliot Brown Canford Mountain Rescue

This year saw British brand Elliot Brown latch onto the marketing potential of releasing special or limited edition pieces and raise funds for a good cause at the same time.

The Elliot Brown Canford Mountain Rescue watch was designed in conjunction with Mountain Rescue England & Wales and is based on the brand’s popular Canford model.

The Poole-based company pledged to donated a substantial £36 for every watch sold to the volunteer rescue organisation to allow them to buy vital, potentially life-saving equipment.

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The 316L stainless steel watch features a custom caseback deep-etched with the group’s logo and is presented on a black leather strap with a custom-weave black ballistic nylon strap included in the box along with two screwdrivers to swap them over. Elliot Brown also created a special POS stand  for the model made of stone.

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