George Kern emerges as head of watchmaking as Richemont continues top table purge

GENEVA, SWITZERLAND - JANUARY 19:  Scott Eastwood, IWC Schaffhausen CEO Georges Kern and Rosamund Pike attend the IWC "Come Fly with us" Gala Dinner during the launch of the Pilot's Watches Novelties from the Swiss luxury watch manufacturer IWC Schaffhausen at the Salon International de la Haute Horlogerie (SIHH) 2016 on January 19, 2016 in Geneva, Switzerland.  (Photo by David M. Benett/Dave Benett/Getty Images) *** Local Caption *** Scott Eastwood; Georges Kern; Rosamund PikeGENEVA, SWITZERLAND – JANUARY 19: Scott Eastwood, IWC Schaffhausen CEO Georges Kern and Rosamund Pike attend the IWC “Come Fly with us” Gala Dinner during the launch of the Pilot’s Watches Novelties from the Swiss luxury watch manufacturer IWC Schaffhausen at the Salon International de la Haute Horlogerie (SIHH) 2016 on January 19, 2016 in Geneva, Switzerland. (Photo by David M. Benett/Dave Benett/Getty Images) *** Local Caption *** Scott Eastwood; Georges Kern; Rosamund Pike

It seems that running a luxury Swiss watch brand has about as much job security as managing a Premier League football club during the January transfer window.

Business news wire Bloomberg reports that chief executives at three Richemont maisons: Jaeger-LeCoultre, Piaget and Vacheron Constantin will all be replaced.

The story, which quotes unnamed sources, says Daniel Riedo, CEO of Jaeger-LeCoultre, will leave by the end of February.

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Vacheron Constantin CEO Juan-Carlos Torres and Piaget CEO Philippe Leopold-Metzger will retire from their full time positions, but will remain non-executive presidents, Bloomberg sources said.

Georges Kern (pictured above at the recent IWC gala event at SIHH), current CEO of IWC, will assume more responsibility, taking over as interim CEO of Jaeger-LeCoultre.

Mr Kern is also expected to become head of all watchmaking at Richemont, Bloomberg reports.

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