Gc Watches welcomed wildlife artist Stella Mays to the official launch of its African Dream collection of ladies timepieces last week.
The artist features in the 2014 autumn/winter global advertising campaign for the brand in recognition for her connection to the African themed art that adorns the watches.
The champagne event, which took place at the brand’s boutique in the Westfield shopping mall in west London, offered customers the opportunity to enter a prize draw to win a limited ddition wildlife print by Ms Mays, titled African Drama, which was commissioned especially for the brand.
The African Dream Collection features subtle leopard and giraffe prints, decorating the brand’s iconic Diver Chic and Mini Chic series.
The watches are available now in major multiple jewellers and independent stores.