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Eberhard & Co steers towards classic car owners

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Eberhard & Co is reinforcing its association with classic cars by sponsoring the Passione Engadina, a festival for vintage Italian cars that will be held in Switzerland’s playground of St Moritz.

“Eberhard & Co. has always been attracted to events that bring out the values dearest to the brand and its unwavering passion for technical perfection, beauty and mechanical tradition, fundamental requirements for anyone wishing to produce objects that will be appreciated and passed down over time, while remaining in the hearts of true connoisseurs,” the company says.

As part of its sponsorship, the Swiss watch brand will create a special series of its Traversetolo (pictured), a large watch that is marketed as the perfect driver’s timepiece.

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