Dreyfuss Group receives international trade award

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The Dreyfuss Group has been presented with the Queen’s Award for International Trade, the country’s most prestigious commercial prize.

Victoria Campbell, managing director of the group behind Rotary, Dreyfuss & Co and J&T Windmills watch brands, received the award from Dr Paul Knapman, the Deputy Lieutenant for The City of Westminster.

Campbell said: “It is a phenomenal achievement for The Dreyfuss Group to be recognized for this award, and one that we are extremely proud of. We will carry The Queen’s Award for Enterprise in International Trade with pride for the next five years.”

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The prize was awarded for the company’s successful strategy of international expansion that currently sees its watches distributed in 45 countries.

Rotary was founded in Switzerland in 1895 by Moise Dreyfuss, before relocating to Britain in 1920. In 1940 Rotary became official supplier of watches to the British Army. Today the company, now owned by Chinese investment company China Haidian, is run by fourth generation chief executive officer, Robert Dreyfuss.

Last year Rotary entered into a four year partnership with Chelsea FC as global official timekeeper in a deal that has accelerated growth overseas, especially in the Asia Pacific region.

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