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100 BRANDS AT BASELWORLD: No.48 – Gc

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Gc has given a sneak peak at what buyers at Baselworld can expect from their 2015 collections. WatchPro has been shown the first men’s and first lady’s watches, which show a clear focus on the brand’s stated mission to deliver ‘smart luxury’ timepieces.

For men, the TechnoSport has been updated with a cool blue aesthetic inspired by a clear mountain lake. The brand explains: “With its shimmering intriguing pale blue dial, this timepiece recalls the mesmerising beauty of nature’s life-giving element.”

The 44mm watch has a gun grey bezel and a brushed stainless steel bracelet.

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They use scratch-resistant sapphire crystal, a screw-down crown, a screwed case back and a safety deployment buckle. Water resistance is promised at up to 100 meters.

For ladies, the Gc Femme bijou rose gold uses finely cut diamonds in a refined crescent shape setting on the bezel, diamond indices as well as a decorative bracelet in a package designed to appeal to jewellery lovers.

The 30mm case in fashionable rose gold houses a mother of pearl dial with a central guilloche inner ring.

“This jewellery watch offers a distinctive look of modern chic, enhanced by the unmistakable design of its clip crown protector, whilst at the same time providing a sensation of extreme comfort. Timeless glamour with a sophisticated twist,” the company says.

Tags : 100 Brands at Baselworld2015baselworldDaniel Malinsgcjames butterynewsWatch Business Newswatch newswatcheswatchpro
Rob Corder

The author Rob Corder

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